Earth Month 2021

This year, RethinkWaste is hosting its 10th annual Earth Day virtually, but instead of celebrating for just one day, we’re celebrating for the whole month of April – even though we all know Earth Day is every day! Come and celebrate, learn, and sing-along with us at our upcoming Earth Month events! Check out the full schedule below, where you will find the registration links to each of our events throughout the month. Registration is required for these free events.

Earth Month Events

All Month-Long Litter Challenge

Join our month-long litter challenge and you will be entered into a raffle for an eco-friendly prize! Collect as many pieces of litter as you can find in your neighborhood or local streets, snap a photo of what you collected, and send it to us! Remember to safely dispose of it after you’ve taken your photo. Check out the entry form for more information on how to participate.

Share your litter finds on social media and tag us (Facebook, Instagram, Twitter) or use the hashtag #RethinkLitterChallenge as an extra entry in our raffle.

Thursday, April 15, 2021

6:00 PM: Plastics Documentary and Panel Discussion

The rapidly increasing popularity of plastics negatively affects the recycling process, our environment, and the health of our communities. To find out more about the plastics recycling industry and how we are working to address the problem, join us for a viewing party of the PBS Frontline documentary, Plastic Wars, followed by a Q&A discussion with a panel of experts in the field. Register for this event: http://bit.ly/PlasticDocRegistration


Alejandra Warren is a sustainability consultant and intersectional environmentalist working on diverse zero waste, resource conservation and environmental justice projects across the Bay Area. She co-led efforts to pass the first single use plastic ban in San Mateo County in 2018 and co-founded Plastic Free Future and Circular SMC in 2020. From soil to humans, Alejandra strongly believes in the interconnectedness of all organisms and that working to heal our relationship with the environment will lead to happier, healthier and more resilient communities.

Daniel J. Domonoske, Executive Vice President of Potential Industries, Inc. has more than 30 years of experience in recycling.  With Potential Industries, Dan has been in the business of closing the loop through all aspects of recycling including sorting-processing at their regional Material Recovery Facility (MRF), municipal operating and marketing contracts, trans-loading, exporting, transfer station, and traditional recycling.  Dan has a BS in Economics, a Masters in International Business Management and a PhD in Environmental Policy. Dan is recognized in the industry as having technical expertise in MRF processing and marketing of post-consumer MRF sorted materials, including plastics.

Eva Holman is the Policy Organizer at UPSTREAM, a national NGO dedicated to sparking innovative solutions to plastic pollution and the co-founder of a San Francisco-based zero waste & plastic free business, Goods Holding Company. She serves on the boards of the San Francisco League of Conservation Voters and Plastic Free Future.

Eva has spent most of the last decade focused on championing environmental policies and alternative solutions for single use plastics. She is dedicated to education and outreach in local schools and in SF neighborhoods and looks for ways to make clean air, water and food available to all.

You can find her at Baker Beach every morning walking her dog and picking up trash and follow her beach plastic journey @bakerbeachsf

Saturday, April 17, 2021

10:00 AM & 12:00 PM: Shoreway Virtual Tours 

Hop on a virtual tour of RethinkWaste’s Shoreway facility – no shoes, vests, or masks required! These special weekend tours will give an inside look at the Materials Recovery Facility (MRF) and Transfer Station, where your recycling, compost and landfill materials go. Tour guides will also provide an overview of how to sort waste properly and answer questions about hard-to-recycle items.

Register for the 10:00 AM tour: http://bit.ly/10amTourRegistation
Register for the 12:00 PM tour: http://bit.ly/12pmTourRegistration

Thursday, April 22, 2021 (Earth Day!)

10:00 AM: Sing-Along, Storytime, and Games for Kids!*         

Celebrate Earth Day with a fun workshop for young Waste Champions. Sing along to waste-themed tunes, listen to a story about the importance of protecting the environment, and play some special games! All elementary grade students (K-5) are welcome to attend. Register for this event: http://bit.ly/EarthDayKidsRegistration

*RethinkWaste is available to host similar Earth Day sessions for individual classes. Contact ehashizume@rethinkwaste.org to schedule a classroom presentation.

5:00 PM: Bin Sorting How-To and Waste Trivia

Need a reminder about what goes in each bin? Recology San Mateo County and RethinkWaste will help refresh your memory by reviewing examples of items that go into the recycling, compost, and garbage bins. Stick around to get your specific questions answered and test your new sorting knowledge in an exciting round of waste-themed trivia! Register for this event: http://bit.ly/SortingRegistration